Six Video Ideas That You Can Post on TikTok

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Tired of just scrolling through TikTok and ready to join the fun? Even if you know you want to start creating content and posting to the platform, you may not have any idea of where to start, especially if the videos you love the most seem a little too advanced for a beginner like you. Here are a few ways to ease into creating TikTok videos so you too can have a chance at viral fame.

First things first: You should know what type of content is generally posted to TikTok (and what kind of content won’t perform very well there). Cute, funny, and informative content does well, as does creative content, particularly dancing. But ad-centric copy that pushes brands too hard in an obvious way won’t do well on the platform.

These six videos are easy to put together so that you can get posting in no time. Consider these six themes when planning your first-ever videos.

Animals and Pets

This video (with 16 million likes) is a perfect example — it couldn’t be simpler, yet it’s so adorable you can’t help but watch more than once (or twice).

The Everyday

In this video, which has one million likes, the creator jokingly compares what it’s like before and after coffee, which is something that most coffee lovers can undoubtedly relate to.

Lip-Syncing to Songs

Insider tip: Lip-syncing isn’t nearly as easy as it looks, which is why you should start with a song instead of something like a stand-up comedy bit or a movie monologue. It’s harder to notice if you’re slightly off when you’re singing and bopping along to a song than when you’re lip-syncing straight words.

This lip-sync video has an extra element to it, making ones in the same vein go viral — not only is the person “singing” actually lip-syncing, but the other people in the video always react like they didn’t realize their pal had a phenomenal voice. It’s no wonder it has 63K views.

Quarantine Life

In this video, which has the hashtags #lifeathome and #quarantine, the creator quickly teaches you how to make banana bread from far-too-ripe bananas.

Social Media Challenges and Trending Hashtags

Here’s an example of an #imbusyrightnow video challenge — Vinny Guadagnino calls the rest of the Jersey Shore crew one by one, and when each person answers, he says, “I’m busy right now, can I call you back?”


Or, create your own, like in the video below. While this creator always does wild stunts, you don’t have to go so far out there — any type of workout will do because you’ll probably have viewers at all fitness levels.

Final Thoughts

Start slow and small — you’ll adjust to the platform, learn how to create and edit videos, and figure out what you do (and don’t) like to create. Before long, you’ll hone in on your niche and be posting pro-level videos.

Brian Meert is the CEO of AdvertiseMint, a Hollywood-based digital advertising agency that specializes in helping successful companies advertise on Facebook, Google, Amazon, and Tiktok. AdvertiseMint has managed millions of dollars in digital ad spends in entertainment, fashion, finance, and software industries. Brian is the author of the best selling, The Complete Guide to Facebook Advertising, a member of the Forbes Agency Council, and a thought leader and speaker.

CEO of AdvertiseMint, a Facebook Advertising Agency Author of The Complete Guide to Facebook Advertising